OnFast Launches Social Marketing and Coupons for Golf Industry

OnFast provides the golf industry with a simple, time-saving way to reach golfers by leveraging social networks such as Facebook, Twitter, LinkedIn, and their blogs.

OnFast launched its service to the Golf industry today. The social marketing solution helps golf professionals market their golf courses and services across social networks such as Facebook, Twitter, and LinkedIn. OnFast supplies professionally written documents containing search engine optimized keywords for the golf industry, which makes it easier to create blog posts, and update social networks.

"Most golf pros don't have the time, resources or marketing experience to effectively market themselves online. Their efforts usually consist of putting up a golf course webpage and expecting potential golfers to somehow find it. It usually doesn't work and they miss their true growth potential." remarked OnFast President Christopher Shepherd.

In addition, OnFast provides golf professionals the ability to offer discount and promotional coupons to their customers, without any per coupon charges. These coupons are posted to social networks and blogs, or can be exported for email campaigns. Current daily deals can also be listed directly on the golf course's website using OnFast's proprietary coupon feed. OnFast's easy to use Campaign Planning Calendar allows golf courses to quickly plan and schedule their future marketing efforts. Tracking the results of marketing campaigns is straight-forward, helping golf course owners achieve their visibility goals at a glance. These features allow golf professionals to efficiently leverage social networks such as Facebook, Twitter, and LinkedIn, in just a few minutes a week.

Full article at: http://onfa.st/lLXaR8

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OnFast Launches Social Marketing for Real Estate Industry

CLOUD-BASED SOFTWARE AS A SERVICE COMPANY ONFAST PROVIDES REALTORS WITH A SIMPLE, TIMESAVING WAY TO REACH BOTH BUYERS AND SELLERS OF REAL ESTATE BY LEVERAGING SOCIAL NETWORKS SUCH AS FACEBOOK, TWITTER, LINKEDIN, AND THEIR BLOGS.

OnFast launched its service for the real estate industry today. The social marketing solution helps realtors with the challenge of marketing to both buyers and sellers of real estate. Through their website, http://www.onfast.com, OnFast offers realtors the social marketing tools they need to easily and cost effectively reach their customers.

"We have done the hard work of creating compelling, real estate specific marketing messages so realtors can focus on their core strengths and not on writing marketing text," said OnFast President Christopher Shepherd. "Growing your social network following is one of the best ways for a realtor to increase their customer base," Shepherd continued.

OnFast's pre-built templates contain search engine optimized keywords for the real estate industry, which greatly reduces the time needed to send out professionally written press releases, blog posts, and frequent social network updates. Central to the OnFast solution is an easy to use Campaign Planning Calendar, that allows realtors to quickly plan their future marketing strategies. Tracking the results of past marketing campaigns is straight-forward as well, helping realtors achieve their visibility goals at a glance. These features allow realtors to efficiently leverage social networks such as Facebook, Twitter, and LinkedIn, in just a few minutes a day.

Full article at: http://onfa.st/lMjNtq

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The 10 steps to Facebook hotel marketing success

Facebook has become one of the must-haves in any modern-day marketing strategy and every socially-aware hotel should have its own page. But with it being such a new tool, how do you know what you should be doing?

evolution, the hospitality e-commerce and e-distribution provider, recommends the top 10 things hoteliers should be doing on Facebook:

1. Create a custom URL for your Facebook page
If you haven't already created a customised URL for your Facebook page, do it now. It's first-come first-served so claim yours before someone else does! Search engines are indexing Facebook and are returning these URL's in results. Simply visit http://www.facebook.com/username and follow the instructions. Your URL cannot be changed once it is set, so make sure you choose it carefully. Tip: include your city, state or country in your URL depending on how people find you on Google. For example, Facebook.com/yourhotelnameparis. 


2. Promote your visual identity through video
Photos are great but there's nothing that sells a hotel more than watching a good video, so promote your hotel through video on your Facebook page. Create general videos or niche-specific videos and use Youtube to host and share them on your page, alternatively you can upload them directly. Videos will also get more hits for your hotel in search engines as they also appear in results.


3. Use Facebook insights
Every administrator of your Facebook page will have access to Facebook insights which can be a powerful tool for tracking the growth of your page. You are able to analyse which types of posts are the most popular, monitor fan growth and interaction, see page views and track impressions. Tip: You'll be able to see how many fans have "hidden" you from their feed.  If this is high, it may indicate that you are posting too often or the wrong type of content. Monitoring these metrics will enable you to adapt your engagement and content strategy.
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